| CREATIVE DIRECTION & CONSULTANCY
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NETFLIX

 

Mumbai | 2019

BARD OF BLOOD

Disrupting traditional press launch norms with a high-octane
experience to drive title demand around the themes
of Netflix’s original espionage series, Bard of Blood.

 
 
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A transport helicopter has crashed in the heart of a secret enemy base in the desert.
The press must navigate their way out of the army camps and embark
on a mission to rescue the stars. Inside Mumbai's Phoenix Mall, the 'Bard of Blood'
escape rooms put the press to the test, timing every step of their journey.

From Polygraph test, laser vault, and shoot-out through interrogation and bridging security.
Exclusive swag and the access to press conference can only be earned the hard way. 

 
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